[et_pb_section fb_built=”1″ fullwidth=”on” custom_padding_last_edited=”on|tablet” _builder_version=”4.16″ background_color=”rgba(0,0,0,0)” background_enable_image=”off” background_video_pause_outside_viewport=”off” height=”620px” height_tablet=”auto” height_phone=”350px” height_last_edited=”on|tablet” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|1px|0px|false|false” custom_padding_tablet=”||24px||false|false” custom_padding_phone=”” top_divider_color=”#ffffff” bottom_divider_style=”wave2″ bottom_divider_color=”#ffffff” bottom_divider_height_tablet=”” bottom_divider_height_phone=”60px” bottom_divider_height_last_edited=”on|phone” background_last_edited=”on|desktop” global_colors_info=”{}” background__hover_enabled=”on|desktop”][et_pb_fullwidth_slider show_arrows=”off” show_pagination=”off” use_bg_overlay=”on” bg_overlay_color=”rgba(0,0,0,0)” use_text_overlay=”off” _builder_version=”4.27.4″ header_font=”Arvo||||||||” header_font_size=”23px” body_font=”Noto Sans|700|||||||” body_text_align=”center” body_line_height=”1.5em” background_enable_color=”off” background_color_gradient_direction=”128deg” background_enable_image=”off” background_video_pause_outside_viewport=”off” width=”100%” max_width=”100%” content_width=”100%” min_height=”328px” height=”620px” height_tablet=”” height_phone=”350px” height_last_edited=”on|phone” custom_margin=”0px||-5px||false|false” custom_padding=”0px||9px||false|false” background_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_slide heading=”Shopper & Trade Insights ” use_bg_overlay=”off” use_text_overlay=”off” _builder_version=”4.27.4″ header_level=”h2″ header_font=”Arvo||||||||” header_text_align=”center” header_text_color=”#ffffff” header_font_size=”43px” body_font=”Noto Sans||||||||” body_text_align=”center” body_text_color=”#003670″ body_font_size=”20px” body_line_height=”1.6em” background_color=”rgba(0,0,0,0)” background_enable_color=”on” background_color_gradient_direction=”45deg” background_image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/10\/Bild.png” background_enable_image=”on” custom_button=”on” button_text_size=”20px” button_text_color=”#ffffff” button_bg_color=”rgba(0,0,0,0)” button_border_width=”2px” button_border_color=”#ffffff” button_border_radius=”2px” button_font=”Noto Sans||||||||” button_use_icon=”on” button_icon=”$||divi||400″ button_icon_color=”#ffffff” button_icon_placement=”left” text_orientation=”center” background_layout=”light” width=”75%” width_tablet=”” width_phone=”100%” width_last_edited=”on|desktop” custom_padding=”0px|0px|50px|0px|false|false” custom_padding_tablet=”|0px||0px|false|false” custom_padding_phone=”0px|0px|50px|0px|false|false” custom_padding_last_edited=”on|phone” mix_blend_mode=”multiply” header_font_size_tablet=”” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone” background_last_edited=”on|tablet” parallax_tablet=”off” parallax_phone=”off” button_border_color_tablet=”” button_border_color_phone=”” button_border_color_last_edited=”on|desktop” border_color_all_image=”rgba(0,0,0,0)” global_colors_info=”{}” button_border_color__hover_enabled=”on|desktop” button_text_color__hover_enabled=”on|desktop” button_text_color__hover=”#aebcc5″ button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”rgba(0,0,0,0)” button_bg_enable_color__hover=”on” button_border_color__hover=”#aebcc5″ background__hover_enabled=”on|desktop” sticky_transition=”on”]<\/p>\n
[\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_margin=”12px|||||” custom_padding=”0px||23px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ custom_margin=”|auto|-25px|auto||” custom_padding=”0px||49px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_text ul_item_indent=”20px” module_class=”et_pb_cstm_text ” _builder_version=”4.27.4″ ul_font=”Noto Sans||||||||” ul_text_color=”#003670″ header_2_text_color=”#003670″ custom_margin=”25px||||false|false” global_colors_info=”{}”]<\/p>\n
Generating shopper & retail insights and understanding shopper behavior, both pre- and in-store, is becoming increasingly important due to digitalization and omnichannel shopping. The growing variety of products online and in-store leads to complex decision-making processes.<\/p>\n
By gaining a precise understanding of shopper insights along the path-to-purchase, you obtain valuable knowledge about buyers\u2019 information and decision-making behavior throughout the entire purchase journey.<\/p>\n
We support you both in selecting the insights that are most relevant to your business and in turning these insights into sales-boosting actions.<\/p>\n
With our support, you will:<\/p>\n
Gain a deep understanding of the emotions, behaviors, and triggers that influence purchasing decisions<\/span><\/p>\n<\/li>\n Know which information sources and brand touchpoints drive purchase decisions<\/span><\/p>\n<\/li>\n Understand shopping missions and store choice<\/span><\/p>\n<\/li>\n<\/ul>\n This provides crucial guidance to optimize your store layout, shelf placement, and assortment.<\/p>\n We guide you step by step in generating shopper & retail insights:<\/p>\n Clarifying your research objectives<\/span><\/p>\n<\/li>\n Defining the key questions relevant to your brand<\/span><\/p>\n<\/li>\n Selecting and recommending the most suitable market research methods<\/span><\/p>\n<\/li>\n Reviewing, tendering, and selecting the best market research providers<\/span><\/p>\n<\/li>\n Ensuring quality in all project steps<\/span><\/p>\n<\/li>\n Deriving actionable conclusions and strategies<\/span><\/p>\n<\/li>\n Activating the results with your cross-functional team (Marketing, Trade Marketing, Sales) through our Insights Activation Workshop<\/a><\/span><\/p>\n<\/li>\n<\/ul>\n <\/p>\n [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ custom_padding=”21px||1px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.16″ custom_margin=”-23px|auto||auto||” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_image src=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/10\/Bestviso_Kreis_01b-1.png” align=”center” _builder_version=”4.16″ width=”6%” width_tablet=”10%” width_phone=”15%” width_last_edited=”on|phone” max_width=”16%” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.4″ text_font=”Noto Sans|700|||||||” text_text_color=”#003670″ text_font_size=”20px” text_line_height=”1.3em” custom_margin=”||||false|false” global_colors_info=”{}”]<\/p>\n 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url=”https:\/\/www.bestviso.com\/en\/market-research-consulting\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/06\/Produktbild_Marktforschungsberatung.png” alt=”BESTVISO Marktforschungsberatung Market Research Consulting” image_icon_width=”68%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/en\/market-research-consulting\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n Target-oriented recommendations of the best methods, processes and institutes.<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Market Research Management” url=”https:\/\/www.bestviso.com\/en\/market-research-management\/” 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image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/06\/Produktbild_Markenpositionierung.png” alt=”BESTVISO Markenentwicklung Branddevelopment Markenpositionierung Brand positionierung” image_icon_width=”68%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|0px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/markenpositionierung\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n Identify and develop relevant brand drivers.<\/p>\n [\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ _module_preset=”default” background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2024\/12\/Verlauf_Trennflaeche_12122024-1.png” custom_padding=”50px||3px|||” global_module=”20859″ saved_tabs=”all” 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global_colors_info=”{}”][et_pb_blurb title=”Insights- und Innovations-Workhop” url=”https:\/\/www.bestviso.com\/insights-und-innovations-workshop\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/10\/Insights-und-Innovations-Workhop.png” alt=”Verbalkonzept Workshop” image_icon_width=”65%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/insights-und-innovations-workshop\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n Develop insights and verbal and product concepts together with customer safaris.<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Insights Activation Workshop” url=”https:\/\/www.bestviso.com\/en\/insights-activation\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/11\/Bestviso-marktforschung-beratung-Innovationen-kachel.jpg” alt=”BESTVISO Innovations-Workshop Gemeinsam Produktkonzepte entwickeln und \u00fcberzeugende Verbalkonzepte schreiben” image_icon_width=”60%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/en\/insights-activation\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n Transforming insights into actions<\/p>\n [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Inhouse Market Research – Coaching” url=”https:\/\/www.bestviso.com\/betriebliche-marktforschung-coaching\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/11\/Bestviso-marktforschung-betriebliche-marktforschung-coaching-kachel.jpg” alt=”BESTVISO Betriebliche Marktforschung Coaching” image_icon_width=”60%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/betriebliche-marktforschung-coaching\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n Strategy and team coaching for insights teams<\/span><\/p>\n <\/p>\n [\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”on|tablet” _builder_version=”4.27.4″ background_color=”#ffffff” custom_margin=”0px||-2px|||” custom_margin_tablet=”” custom_margin_phone=”0px||50px||false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||0px||false|false” 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ul_font=”Noto Sans||||||||” ul_text_color=”#003670″ header_font=”Noto Sans||||||||” header_text_color=”#ffffff” header_font_size=”23px” header_2_font=”Noto Sans|600|||||||” header_2_text_color=”#ffffff” header_2_font_size=”22px” header_2_line_height=”1.5em” header_5_font_size=”7px” width_tablet=”100%” width_phone=”100%” width_last_edited=”on|desktop” custom_margin=”50px||20px||false|false” custom_margin_tablet=”0px||-40px||false|false” custom_margin_phone=”50px|0px|0px|0px|false|false” custom_margin_last_edited=”on|phone” custom_padding=”0px||||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”|0px|0px|0px|false|false” custom_padding_last_edited=”on|desktop” animation_direction=”top” global_colors_info=”{}”]<\/p>\n Turn your insights into revenue. BESTVISO. The consulting agency for managing customer and market information.<\/p>\n Discover also COAWORKS <\/a>Coaching and Workshops, a brand of BESTVISO GmbH.<\/p>\n [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text ul_item_indent=”20px” admin_label=”Title” _builder_version=”4.27.4″ text_text_color=”#ffffff” ul_font=”Noto Sans||||||||” ul_text_color=”#003670″ header_font=”Open Sans||||||||” header_text_color=”#ffffff” header_font_size=”23px” header_2_font=”Noto Sans|600|||||||” header_2_text_color=”#ffffff” header_2_font_size=”22px” header_2_line_height=”1.5em” width=”166%” width_tablet=”166%” width_phone=”100%” width_last_edited=”on|tablet” custom_margin=”50px|100px|0px||false|false” custom_margin_tablet=”0px||0px|0px|false|false” custom_margin_phone=”50px|||0px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”||||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||||false|false” custom_padding_last_edited=”on|phone” animation_direction=”top” global_colors_info=”{}”]<\/p>\n BESTVISO GmbH [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][et_pb_text ul_item_indent=”20px” admin_label=”Title” _builder_version=”4.27.4″ text_text_color=”#dfe7ec” ul_font=”||||||||” ul_text_align=”left” ul_text_color=”#003670″ header_font=”Open Sans||||||||” header_text_color=”#ffffff” header_font_size=”23px” header_2_font=”Noto Sans|600|||||||” header_2_text_color=”#ffffff” header_2_font_size=”22px” header_2_line_height=”1.5em” width=”100%” min_height=”208.6px” custom_margin=”50px|20px|||false|false” custom_margin_tablet=”50px||50px|0px|false|false” custom_margin_phone=”50px||0px|0px|false|false” custom_margin_last_edited=”on|desktop” custom_padding=”0px||||false|false” custom_padding_tablet=”0px||0px||false|false” custom_padding_phone=”0px||||false|false” custom_padding_last_edited=”on|phone” animation_direction=”top” global_colors_info=”{}”]<\/p>\n Home<\/a> [\/et_pb_text][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.16″ custom_padding=”|||” global_colors_info=”{}” custom_padding__hover=”|||”][et_pb_image src=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/10\/Design-ohne-Titel7.png” alt=”BVM BESTVISO” title_text=”BVM BESTVISO” url=”https:\/\/www.bvm.org\/” url_new_window=”on” _builder_version=”4.27.4″ _module_preset=”default” width=”75%” width_tablet=”75%” width_phone=”70%” width_last_edited=”on|desktop” custom_margin=”60px||||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/10\/Design-ohne-Titel6.png” title_text=”Marketingclub BESTVISO” url=”https:\/\/marketingclubhh.org\/” url_new_window=”on” _builder_version=”4.27.4″ _module_preset=”default” width=”75%” width_tablet=”75%” width_phone=”70%” width_last_edited=”on|phone” custom_margin=”-31px||50px||false|false” global_colors_info=”{}”][\/et_pb_image][et_pb_image src=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/10\/InBug-White-klein.png” alt=”BESTVISO LinkedIn” title_text=”InBug-White klein” url=”https:\/\/www.linkedin.com\/company\/10280355\/” admin_label=”Bild” _builder_version=”4.27.4″ _module_preset=”default” max_width=”20%” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":" Activate sales in retailGenerating shopper & retail insights and understanding shopper behavior, both pre- and in-store, is becoming increasingly important due to digitalization and omnichannel shopping. The growing variety of products online and in-store leads to complex decision-making processes. By gaining a precise understanding of shopper insights along the path-to-purchase, you obtain valuable knowledge about […]<\/p>\n","protected":false},"author":24,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"class_list":["post-20938","page","type-page","status-publish","hentry"],"yoast_head":"\nHow We Support You<\/h2>\n
\n
By leveraging real and relevant shopper insights, you generate business growth through
more effective shopper engagement and optimized retail placement.<\/h4>\nAnd Action – our Services at a Glance<\/h2>\n
Consulting and Management<\/h2>\n
Workshops and Coaching<\/h2>\n
About us<\/h2>\n
Contact<\/h2>\n
Ludwig-Erhard-Str. 37
20459 Hamburg
T +49 (0) 40 52 47 89 02-0
E-Mail info@bestviso.com<\/a><\/p>\nNavigation<\/h2>\n
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