{"id":22920,"date":"2026-09-01T17:51:18","date_gmt":"2026-09-01T15:51:18","guid":{"rendered":"https:\/\/www.bestviso.com\/market-research-tender\/"},"modified":"2026-09-08T10:46:44","modified_gmt":"2026-09-08T08:46:44","slug":"market-research-tender","status":"publish","type":"page","link":"https:\/\/www.bestviso.com\/en\/market-research-tender\/","title":{"rendered":"Market Research Tender"},"content":{"rendered":"

[et_pb_section fb_built=”1″ fullwidth=”on” custom_padding_last_edited=”on|tablet” _builder_version=”4.16″ background_color=”rgba(0,0,0,0)” background_enable_image=”off” background_video_pause_outside_viewport=”off” height=”620px” height_tablet=”auto” height_phone=”350px” height_last_edited=”on|tablet” custom_margin=”0px|0px|0px|0px|false|false” custom_padding=”0px|0px|1px|0px|false|false” custom_padding_tablet=”||24px||false|false” custom_padding_phone=”” top_divider_color=”#ffffff” bottom_divider_style=”wave2″ bottom_divider_color=”#ffffff” bottom_divider_height_tablet=”” bottom_divider_height_phone=”60px” bottom_divider_height_last_edited=”on|phone” background_last_edited=”on|desktop” global_colors_info=”{}” background__hover_enabled=”on|desktop”][et_pb_fullwidth_slider show_arrows=”off” show_pagination=”off” use_bg_overlay=”on” bg_overlay_color=”rgba(0,0,0,0)” use_text_overlay=”off” _builder_version=”4.27.7″ header_font=”Arvo||||||||” header_font_size=”23px” body_font=”Noto Sans|700|||||||” body_text_align=”center” body_line_height=”1.5em” background_enable_color=”off” background_color_gradient_direction=”128deg” background_enable_image=”off” background_video_pause_outside_viewport=”off” width=”100%” max_width=”100%” content_width=”100%” min_height=”620px” min_height_tablet=”620px” min_height_phone=”350px” min_height_last_edited=”on|phone” height_tablet=”” height_phone=”” height_last_edited=”on|phone” custom_margin=”0px||0px||false|false” custom_padding=”0px||9px||false|false” background_last_edited=”on|desktop” global_colors_info=”{}”][et_pb_slide heading=”Market Research Tender” use_bg_overlay=”off” use_text_overlay=”off” _builder_version=”4.27.7″ header_level=”h2″ header_font=”Arvo||||||||” header_text_align=”center” header_text_color=”#ffffff” header_font_size=”43px” body_font=”Noto Sans||||||||” body_text_align=”center” body_text_color=”#FFFFFF” body_font_size=”20px” body_line_height=”1.6em” background_enable_color=”off” background_color_gradient_direction=”45deg” background_image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2026\/08\/BESTVISO-Marktforschungsausschreibung.png” background_enable_image=”on” custom_button=”on” button_text_size=”20px” button_text_color=”#ffffff” button_bg_color=”rgba(0,0,0,0)” button_border_width=”2px” button_border_color=”#ffffff” button_border_radius=”2px” button_font=”Noto Sans||||||||” button_use_icon=”on” button_icon=”$||divi||400″ button_icon_color=”#ffffff” button_icon_placement=”left” text_orientation=”center” background_layout=”light” width=”75%” width_tablet=”” width_phone=”100%” width_last_edited=”on|desktop” custom_padding=”0px|0px|50px|0px|false|false” custom_padding_tablet=”|0px||0px|false|false” custom_padding_phone=”0px|0px|50px|0px|false|false” custom_padding_last_edited=”on|phone” mix_blend_mode=”multiply” header_font_size_tablet=”” header_font_size_phone=”30px” header_font_size_last_edited=”on|phone” background_last_edited=”on|tablet” parallax_tablet=”off” parallax_phone=”off” button_border_color_tablet=”” button_border_color_phone=”” button_border_color_last_edited=”on|desktop” border_color_all_image=”rgba(0,0,0,0)” global_colors_info=”{}” button_border_color__hover_enabled=”on|desktop” button_text_color__hover_enabled=”on|desktop” button_text_color__hover=”#aebcc5″ button_bg_color__hover_enabled=”on|hover” button_bg_color__hover=”rgba(0,0,0,0)” button_bg_enable_color__hover=”on” button_border_color__hover=”#aebcc5″ background__hover_enabled=”on|desktop” sticky_transition=”on”]<\/p>\n

Our Market Knowledge. Your Time Saved. Your Better ROI.<\/span><\/h2>\n

[\/et_pb_slide][\/et_pb_fullwidth_slider][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.4″ custom_margin=”-1px||||false|false” custom_padding=”22px||1px||false|false” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.7″ custom_margin=”|auto|-2px|auto|false|false” custom_padding=”0px||0px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” custom_margin=”||3px|||” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n

A market research tender helps companies find the right research agency for their research question. The market is large and complex. Research agencies differ significantly in their methods, areas of expertise, and approaches.<\/p>\n

New AI-powered methods are further expanding the range of options. This makes a structured selection process all the more important. It should not only compare prices, but also assess the methodological suitability of different approaches.<\/p>\n

Why a Market Research Tender Matters<\/h2>\n

Not every research agency is the right fit for every research question. Some providers have particular expertise in qualitative methods, while others specialize in quantitative studies, specific target groups, or particular industries.<\/p>\n

Without a systematic tendering process, companies often approach familiar research agencies, regardless of whether their approach is actually the best fit for the research question. A structured selection process creates comparability and opens access to suitable alternatives.<\/p>\n

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How Does a Market Research Tender Work?<\/h2>\n

[\/et_pb_text][et_pb_accordion open_toggle_text_color=”#003670″ open_toggle_background_color=”RGBA(255,255,255,0)” closed_toggle_background_color=”RGBA(255,255,255,0)” icon_color=”#FDC300″ _builder_version=”4.27.7″ _module_preset=”default” toggle_text_color=”#003670″ body_text_color=”#000000″ custom_margin=”||50px||false|false” border_radii=”on|10px|10px|10px|10px” box_shadow_style=”preset1″ global_colors_info=”{}”][et_pb_accordion_item title=”1. Refine the Briefing” open=”on” open_toggle_background_color=”RGBA(255,255,255,0)” toggle_icon=”G||divi||400″ _builder_version=”4.27.7″ _module_preset=”default” body_text_color=”#000000″ global_colors_info=”{}”]<\/p>\n

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At the beginning is the refinement of the market research brief. First, we jointly define the research question and the relevant key parameters. This ensures that all research agencies receive a clear and consistent brief.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”2. Define the Selection Criteria” toggle_icon=”G||divi||400″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

We then define the selection criteria. Which methods are appropriate? Which target groups need to be reached? What requirements apply to quality, timing, and budget?<\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”3. Select Research Agencies and Conduct the Tender” toggle_icon=”G||divi||400″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

Based on these criteria, we select suitable market research agencies and conduct the tender. We evaluate the proposals not only in terms of cost, but particularly with regard to methodology, quality, and fit with the research question.<\/p>\n

[\/et_pb_accordion_item][et_pb_accordion_item title=”4. Evaluate Proposals and Fine-Tune the Details” toggle_icon=”G||divi||400″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

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If needed, we follow up with the research agencies to clarify details. We may ask them to revise or further specify their approaches.<\/p>\n<\/div>\n

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[\/et_pb_accordion_item][et_pb_accordion_item title=”5. Receive a Recommendation” toggle_icon=”G||divi||400″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}” open=”off”]<\/p>\n

In the end, you receive a clear recommendation for the most suitable provider \u2013 with a solution that offers the best fit for your project, both methodologically and economically.<\/p>\n

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Sounds Like the Right Approach for Your Project?<\/h3>\n

[\/et_pb_text][et_pb_button button_text=”Contact us now” button_alignment=”center” _builder_version=”4.27.7″ _module_preset=”default” custom_margin=”||50px||false|false” global_colors_info=”{}”][\/et_pb_button][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.7″ _module_preset=”default” custom_padding=”||3px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n

The Benefits of a Market Research Tender<\/h2>\n
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  1. You make more targeted use of your research budget. Targeted approaches are often more cost-effective than expensive standard solutions.<\/li>\n
  2. More comparable proposals. All providers respond to a clearly defined brief. This allows us to evaluate and compare them based on defined criteria.<\/li>\n
  3. You save valuable time. You do not have to research, contact, and compare numerous research agencies yourself. We take care of selecting, approaching, and evaluating suitable providers.<\/li>\n
  4. You benefit from our market knowledge. Through our numerous market research projects and active exchange within the industry, we know the strengths, specializations, and working methods of different agencies. This allows us to identify the partners that best fit your research question.<\/li>\n
  5. The quality of your market research improves. We select research agencies based on their suitability for the specific research question \u2013 not solely on their reputation or price. This increases the likelihood of obtaining more precise and robust results.<\/li>\n<\/ol>\n
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    In summary: Not as many research agencies as possible. The right ones.<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n

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    \u201cI can confirm that, thanks to BESTVISO\u2019s analytical groundwork and excellent negotiations with the alternative market research agencies, we were able to make an excellent decision. The goal of establishing a standardized testing procedure for evaluating innovative concept ideas was fully achieved. We are very satisfied with the recommended research agency.\u201d<\/p>\n<\/blockquote>\n<\/div>\n

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    Dieter Hartmann, Former Head of Marketing at Ponnath<\/h4>\n<\/div>\n

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    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.16″ custom_padding=”21px||51px|||” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.7″ custom_margin=”1px|auto||auto|false|false” custom_padding=”0px||10px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” custom_margin=”||||false|false” global_colors_info=”{}”]<\/p>\n

    Your Partner for Market Research Tenders<\/h2>\n

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    We know the market research landscape and understand which research agencies are best suited to specific research questions. We use this experience to select the right providers strategically. We make proposals comparable and take the time-consuming research off your hands.<\/p>\n

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    This saves you time and helps you use your research budget more effectively. This way, you can find the partner best equipped to answer your research question.<\/p>\n

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    Start Your Market Research Tender Now!<\/p>\n

    [\/et_pb_text][et_pb_image src=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2019\/10\/Bestviso_Kreis_01b-1.png” align=”center” _builder_version=”4.16″ width=”6%” width_tablet=”10%” width_phone=”15%” width_last_edited=”on|tablet” max_width=”15%” global_colors_info=”{}”][\/et_pb_image][et_pb_text _builder_version=”4.27.7″ text_font=”Noto Sans|700|||||||” text_text_color=”#003670″ text_font_size=”20px” text_line_height=”1.3em” header_3_text_color=”#003670″ custom_margin=”||||false|false” global_colors_info=”{}”]<\/p>\n

    Our Market Knowledge Gets You to the Right Research Partner Faster.<\/h4>\n

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    \u00a0<\/p>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.27.4″ custom_padding=”1px||0px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.16″ global_colors_info=”{}”][et_pb_button button_url=”https:\/\/calendly.com\/sabine-henjes\/kennlerntermin-sabine-henjes” url_new_window=”on” button_text=”Contact us now” button_alignment=”center” _builder_version=”4.27.4″ button_icon=”$||divi||400″ button_icon_placement=”left” background_layout=”dark” custom_margin=”50px||1px||false|false” custom_padding=”||||false|false” box_shadow_style=”preset1″ box_shadow_blur=”23px” box_shadow_spread=”-2px” box_shadow_color=”rgba(0,0,0,0.19)” saved_tabs=”all” global_colors_info=”{}” button_text_size__hover_enabled=”on|hover” button_one_text_size__hover_enabled=”off” button_two_text_size__hover_enabled=”off” button_text_color__hover_enabled=”on|desktop” button_one_text_color__hover_enabled=”off” button_two_text_color__hover_enabled=”off” button_border_width__hover_enabled=”off” button_one_border_width__hover_enabled=”off” button_two_border_width__hover_enabled=”off” button_border_color__hover_enabled=”off” button_one_border_color__hover_enabled=”off” button_two_border_color__hover_enabled=”off” button_border_radius__hover_enabled=”off” button_one_border_radius__hover_enabled=”off” button_two_border_radius__hover_enabled=”off” button_letter_spacing__hover_enabled=”off” button_one_letter_spacing__hover_enabled=”off” button_two_letter_spacing__hover_enabled=”off” button_bg_color__hover_enabled=”on|desktop” button_one_bg_color__hover_enabled=”off” button_two_bg_color__hover_enabled=”off” button_text_size__hover=”20px” button_bg_color__hover=”#c19915″ button_bg_enable_color__hover=”on” button_text_color__hover=”#003670″][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.3″ _module_preset=”default” custom_padding=”0px||50px|||” saved_tabs=”all” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”0px||2px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.27.5″ _module_preset=”default” custom_margin=”50px||||false|false” global_colors_info=”{}”]<\/p>\n

    And Action \u2013 Our Services at a Glance<\/h2>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ custom_padding_last_edited=”off|tablet” _builder_version=”4.27.4″ background_color=”RGBA(255,255,255,0)” background_image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2024\/12\/Verlauf_Trennflaeche_12122024.png” max_height_last_edited=”off|phone” custom_margin=”0px||0px||false|false” custom_margin_tablet=”38px||-29px|||” custom_margin_phone=”0px||31px||false|false” custom_margin_last_edited=”off|desktop” custom_padding=”0px||0px||false|false” custom_padding_tablet=”30px||0px||false|false” custom_padding_phone=”0px||3px||false|false” saved_tabs=”all” global_colors_info=”{}”][et_pb_row _builder_version=”4.27.4″ _module_preset=”default” custom_padding=”50px||50px||false|false” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”||divi||400″ icon_color=”#FFFFFF” icon_width=”50px” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text _builder_version=”4.27.7″ _module_preset=”default” text_text_color=”#FFFFFF” header_2_text_color=”#FFFFFF” background_layout=”dark” global_colors_info=”{}”]<\/p>\n

    Consulting and Management<\/h2>\n

    [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.27.3″ _module_preset=”default” custom_padding=”0px||50px|||” global_colors_info=”{}”][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.27.3″ _module_preset=”default” custom_padding=”50px||50px|||” global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Market Research Consulting” url=”https:\/\/www.bestviso.com\/en\/market-research-consulting\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/06\/Produktbild_Marktforschungsberatung.png” alt=”Produktbild_Marktforschungsberatung” image_icon_width=”68%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/en\/market-research-consulting\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n

    Goal-oriented recommendations on the best methods, processes, and research agencies.<\/p>\n

    [\/et_pb_blurb][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.27.3″ _module_preset=”default” global_colors_info=”{}”][et_pb_blurb title=”Market research management” url=”https:\/\/www.bestviso.com\/en\/market-research-management\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/06\/Produktbild_Marktforschungsmanagement.png” alt=”Market research management Project and interim management for corporate market research” image_icon_width=”68%” _builder_version=”4.27.7″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/en\/market-research-management\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n

    Project and interim management in corporate market research.<\/p>\n

    [\/et_pb_blurb][et_pb_blurb title=”Brand positioning and development” url=”https:\/\/www.bestviso.com\/en\/brand-positioning\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/06\/Produktbild_Markenpositionierung.png” alt=”BESTVISO Brand development” image_icon_width=”68%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/en\/brand-positioning\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n

    Identify and develop relevant brand drivers.<\/p>\n

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    Our Market Knowledge. Your Time Savings. Your Better ROI.<\/p>\n

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    Workshops and Coaching<\/h2>\n

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    Develop insights, verbal concepts, and product concepts together through customer safaris.<\/p>\n

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    Translate research findings into strategies and actionable measures.<\/p>\n

    [\/et_pb_blurb][et_pb_blurb title=”Corporate Market Research – Coaching” url=”https:\/\/www.bestviso.com\/en\/company-market-research-coaching\/” image=”https:\/\/www.bestviso.com\/wp-content\/uploads\/2025\/06\/Produktbild_Betriebliche_Marktforschung.png” alt=”BESTVISO Corporate Market Research Coaching” image_icon_width=”67%” _builder_version=”4.27.4″ _module_preset=”default” min_height=”400px” custom_margin=”||||false|false” custom_padding=”25px|20px|25px|30px|false|false” animation_style=”zoom” link_option_url=”https:\/\/www.bestviso.com\/en\/company-market-research-coaching\/” border_radii=”on|13px|13px|13px|13px” box_shadow_style=”preset1″ global_colors_info=”{}”]<\/p>\n

    Strategy and Team Development for Insights Teams.<\/p>\n

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    Present insights and strategies to target audiences in a compelling and relevant way.<\/p>\n

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    Our Market Knowledge. Your Time Saved. Your Better ROI.A market research tender helps companies find the right research agency for their research question. The market is large and complex. Research agencies differ significantly in their methods, areas of expertise, and approaches. New AI-powered methods are further expanding the range of options. 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