Dec 5, 2023 | Market research consulting
Market research should be worth doing. Therefore it is important to achieve a high market research profitability in all market research studies. Because the insights about markets and customers are the basis for a successful corporate management. Especially in markets...
Mar 14, 2023 | Brand positioning, Coaching, Market research consulting
Market Intelligence Manager Coaching Corporate market researchers, also known as Consumer or Market Intelligence Managers, have various roles within the company. They are leaders of market research projects, internal service providers, consultants, or moderators....
Oct 11, 2021 | Market research consulting
Generally, conducting market research tender doesn’t rank at the top of marketers’ lists of priorities. For one thing, such research – if carried out properly – is time-intensive. Secondly, the numerous methods and variegated skill sets offered by market...
Oct 5, 2021 | Market research consulting
Only an unbiased, objective market research consultancy can generate targeted insights and convert them into competitive advantages and sales. How can customer and market insights be fruitfully exploited? What prerequisites are required? Here we’d like to suggest some...