Implement the knowledge gleaned from market research studies into specific steps conducive to growing your business – integrating all stakeholders and project managers.
Would you like to transform the results of a market research investigation into specific marketing or sales strategies? After all, insights alone still don’t guarantee success in business. After market research investigations have been carried out, what counts more than ever is rendering the results usable for your business as well as across departmental boundaries. Given the enormous quantity of data, it is not always easy to transform these results into strategic planning and activity.
What’s important: specific actions and activity based on powerful insights. For a persuasive return on investment, besides the quality of the objective and of the study, the effectiveness of the implementation activity is also decisive.
In the BESTVISO-moderated workshops held to enable you to capitalize on insights, you and your teams from marketing and/or sales will develop specific, feasible steps to accomplish that.
- Defining the objective and specific needs requisite for the activities (e.g., capitalizing on new target groups, listing arguments for business, portfolio expansion, and the like)
- Reviewing results comprehensively (new and existing insights)
- Defining the most important key insights: we will dig out the golden nuggets.
- Preparing capitalization of each selected insight, to be done by project manager
- Selecting the most significant ways to capitalize on ideas for greater success in business.
Naturally, this process will also encompass defining the responsibilities and timing for the entire team in the company.
This is how you’re going to benefit – not only from specific ideas, strategies, and measures taken to successfully capitalize on the knowledge you’ve gained, but also from the personal acceptance and involvement of everyone involved. Make use of this opportunity to act in concert for even greater success!
Our services at a glance
BESTVISO Market Research Consulting
Objective oriented recommendations for the best methods and market research agencies
BESTVISO Client Safari and Insights Workshops
Understand psychological needs, generate Insights
BESTVISO Secondary analyses
Strategically realizable consolidation of external information
BESTVISO Market Research Management
BESTVISO Trend Selection
Turn trends into actions
BESTVISO Knowledge Management
Executive Summaries based on existing studies – for sound decisions
BESTVISO Brand Positioning and Development
Understanding the relevant brand drivers and criteria for successfully selecting and capitalizing on brands
BESTVISO Shopper and Trade Insights and Activation
Understanding shoppers’ path to purchase, and mobilizing retail sales
BESTVISO Insights Activation Workshop
Transforming insights into actions
BESTVISO Company Market Research – Coaching
Strategy and team coaching for company market research
Keep up to date. With BESTVISO.
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Turn your insights into revenue. BESTVISO. The consulting agency for managing customer and market information.
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Telephone: +49 (0) 40 52 47 89 02-0