+49 (0) 40 52 47 89 02-0 info@bestviso.com

Trend Research and Selection

Navigate trend currents, and spot relevant trends for your innovations and communication

Can you detect new trends? Spotting them early on will enable you to successfully translate them into new products as well as into persuasive communication for your marketing and sales. With the proper foresight, you will forge improved long-term plans and utilize your innovation pipeline more efficiently. This way, you can deploy product development and R&D more effectively. Our trend analyses feature all the important steps and information: trend review, market analysis, and conversion of these analyses into products and categories that bear relevance for the future.

To accomplish this task, BESTVISO employs secondary research with data mining. We use worldwide trend studies and screen the prioritization and use of existing trend information for your product conception and commercial communication.

The analysis consists of the following steps:

  • Defining business objectives
  • Defining the category, brands, and target groups
  • Setting the abstraction level (megatrends, trend signals, psychological insights)
  • Analysis and presentation by BESTVISO

To capitalize on these trends, we utilize trend analysis in our innovation workshop. Here, you and your team will develop new and innovative product ideas.  

Make sure that new product development is based upon relevant trend currents – in order to successfully position your company for the future.

Consultancy and management

Betriebliche Marktforschung Corporate Market research Marktforschungs-Beratung Zielorientierte Empfehlungen der besten Methoden und Institute

Market Research Consulting

Objective oriented recommendations for the best methods and market research agencies

Marktforschungs-Management Projekt- und Interimsmanagement für die Betriebliche Marktforschung

Market Research Management

Project and interim management for Company Market Research

Markenpositionierung BESTVISO

Brand Positioning and Development

Understanding the relevant brand drivers and criteria for successfully selecting and capitalizing on brands

Workshops and coaching

Verbalkonzept Workshop

Client Safari and Insights Workshops

Understand psychological needs, generate Insights

BESTVISO Innovations-Workshop Gemeinsam Produktkonzepte entwickeln und überzeugende Verbalkonzepte schreiben

Insights Activation Workshop

Transforming insights into actions

BESTVISO Betriebliche Marktforschung Coaching

Company Market Research - Coaching

Strategy and team coaching for company market research

 

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About us

Turn your insights into revenue. BESTVISO. The consulting agency for managing customer and market information.

Discover also COAWORKS Coaching and Workshops, a brand of BESTVISO GmbH.

 

Contact

BESTVISO GmbH
Ludwig-Erhard-Str. 37
20459 Hamburg
T +49 (0) 40 52 47 89 02-0
E-mail info@bestviso.com