BESTVISO Secondary Research and Analyses

Secondary analyses for new brands, categories, and business areas

Secondary analyses are indispensable for continued development of innovations, marketing plans, and sales strategiesand will furnish you with all relevant information derived from outside studies pertaining to marketing, categories, and brands. Here, BESTVISO will provide you comprehensive secondary analyses, including a recommendation regarding a respective category or brand result. This process will save you and your team valuable time, equipping you with a perfect overview of available insights and the analyses and conclusions based upon them.

Our secondary analyses include the following services:

  • Research – both online and offline – customized to your specific needs
  • Screening and evaluation of existing data, studies, and expert articles
  • Compiling the results
  • Providing relevant recommendations for strategic implementation
  • Recommendations for obtaining further studies and services from market research agencies

    Essential steps for BESTVISO knowledge management:

    • Defining business objectives and needs
    • Defining category, brands, and target groups
    • Researching various data sources
    • Integrating data with key insights already existing
    • Formulating Executive Summaries for top management

    Can be combined with supervising studies for more complete knowledge: BESTVISO market research management.

    With secondary analyses from BESTVISO, you will utilize your knowledge in a targeted way, and with the necessary focus on the deciding input. Let’s use this knowledge together to further your success!

    Our services at a glance

    BESTVISO Market Research Consulting

    Objective oriented recommendations for the best methods and market research agencies


    BESTVISO Client Safari and Insights Workshops

    Understand psychological needs, generate Insights

    BESTVISO Secondary analyses

    Strategically realizable consolidation of external information

    BESTVISO Market Research Management

    Project and interim management for Company Market Research

    BESTVISO Trend Selection

    Turn trends into actions

    BESTVISO Knowledge Management

    Executive Summaries based on existing studies – for sound decisions

    Markenpositionierung BESTVISO

    BESTVISO Brand Positioning and Development

    Understanding the relevant brand drivers and criteria for successfully selecting and capitalizing on brands

    BESTVISO Innovation

    Collectively develop product concepts
    Shopper Insights

    BESTVISO Shopper and Trade Insights and Activation

    Understanding shoppers’ path to purchase, and mobilizing retail sales


    Insights Aktivierungs-Workshop Aus Insights werden geschäftsfördernde Maßnahmen und Aktionen

    BESTVISO Insights Activation Workshop

    Transforming insights into actions

    BESTVISO Betriebliche Marktforschung Coaching

    BESTVISO Company Market Research - Coaching

    Strategy and team coaching for company market research

    Bleiben Sie up-to-date. Mit BESTVISO. 

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    About us

    Turn your insights into revenue. BESTVISO. The consulting agency for managing customer and market information.



    Anckelmannsplatz 1
    EG, Aufgang C
    20537 Hamburg
    T +49 (0) 40 52 47 89 02-0

    About us