+49 (0) 40 52 47 89 02-0 info@bestviso.com

BESTVISO Innovation Workshops

Develop innovative product ideas and verbal concepts

Are you seeking new, innovative product concepts? Using the BESTVISO Innovation Workshops, you will develop solutions based on relevant market insights, as well as those emanating from your customers, consumers, and shoppers – and, of course, from current trends. This way, you can secure your long-term success on the market and always stay on the cutting edge of innovation development.

With the aid of diverse creativity techniques, such as Synectics and Design Thinking, you will brainstorm to develop innovative product concepts and ideas, of which the most relevant will then be selected, finalized, and verbalized.

BESTVISO Innovation Workshops consist of the following stages:

  • Defining business objectives
  • Defining categories, brands, and target groups
  • Presenting and integrating existing insights and trends
  • Selecting insights and developing concepts
  • Defining and drafting clear, consumer-oriented verbal concepts

By the conclusion of the workshop, you will have a large pool of product ideas for your short-term or medium-term innovation pipeline. You will review the verbal concepts for economic feasibility, and then validate select ones among them in preparation for a successful launch.

This workshop can be combined with BESTVISO market research consulting and BESTVISO market research management


That way, you will be fully positioned for your innovation development and will be able to efficiently utilize trends and market insights.

Our services at a glance

BESTVISO Market Research Consulting

Objective oriented recommendations for the best methods and market research agencies


BESTVISO Client Safari and Insights Workshops

Understand psychological needs, generate Insights

BESTVISO Secondary analyses

Strategically realizable consolidation of external information

BESTVISO Market Research Management

Project and interim management for Company Market Research

BESTVISO Trend Selection

Turn trends into actions

BESTVISO Knowledge Management

Executive Summaries based on existing studies – for sound decisions

Markenpositionierung BESTVISO

BESTVISO Brand Positioning and Development

Understanding the relevant brand drivers and criteria for successfully selecting and capitalizing on brands

BESTVISO Innovation

Collectively develop product concepts
Shopper Insights

BESTVISO Shopper and Trade Insights and Activation

Understanding shoppers’ path to purchase, and mobilizing retail sales


Insights Aktivierungs-Workshop Aus Insights werden geschäftsfördernde Maßnahmen und Aktionen

BESTVISO Insights Activation Workshop

Transforming insights into actions

BESTVISO Betriebliche Marktforschung Coaching

BESTVISO Company Market Research - Coaching

Strategy and team coaching for company market research

Keep up to date. With BESTVISO.

Always well informed about current developments in market research, featuring exciting societal and marketing trends, and surprising insights: subscribe now to our BESTVISO newsletter.

About us

Turn your insights into revenue. BESTVISO. The consulting agency for managing customer and market information.



Anckelmannsplatz 1
EG, Aufgang C
20537 Hamburg
E-mail: info@bestviso.com
Telephone: +49 (0) 40 52 47 89 02-0

About us