Develop innovative product ideas and verbal concepts
Are you seeking new, innovative product concepts? Using the BESTVISO Innovation Workshop, you will develop solutions based on relevant market insights, as well as those emanating from your customers, consumers, and shoppers – and, of course, from current trends. This way, you can secure your long-term success on the market and always stay on the cutting edge of innovation development.
With the aid of diverse creativity techniques, such as Synectics and Design Thinking, you will brainstorm to develop innovative product concepts and ideas, of which the most relevant will then be selected, finalized, and verbalized.
BESTVISO Innovation Workshops consist of the following stages:
- Defining business objectives
- Defining categories, brands, and target groups
- Presenting and integrating existing insights and trends
- Selecting insights and developing concepts
- Defining and drafting clear, consumer-oriented verbal concepts
By the conclusion of the workshop, you will have a large pool of product ideas for your short-term or medium-term innovation pipeline. You will review the verbal concepts for economic feasibility, and then validate select ones among them in preparation for a successful launch.
That way, you will be fully positioned for your innovation development and will be able to efficiently utilize trends and market insights.
The BESTVISO team’s many years of extensive experience will enable you to achieve all your desired objectives with a laser-like focus, so that your strategy will be certain to hit the mark.
BESTVISO Client Safari and Insights Workshops
Understand psychological needs, generate Insights
BESTVISO Secondary analyses
Strategically realizable consolidation of external information
BESTVISO Market Research Consulting
Objective oriented recommendations for the best methods and market research agencies
BESTVISO Trend Selection
Turn trends into actions
BESTVISO Knowledge Management
Executive Summaries based on existing studies – for sound decisions
BESTVISO Insights Activation Workshop
BESTVISO Market Research Management
BESTVISO Company Market Research – Coaching
Keep up to date. With BESTVISO.
Always well informed about current developments in market research, featuring exciting societal and marketing trends, and surprising insights: subscribe now to our BESTVISO newsletter.
Turn your insights into revenue. BESTVISO. The consulting agency for managing customer and market information.
EG, Aufgang C
Telephone: +49 (0) 40 52 47 89 02-0