Secondary Research and Analyses

Secondary analyses are indispensable for continued development of innovations, marketing plans, and sales strategies – and will furnish you with all relevant information derived from outside studies pertaining to marketing, categories, and brands. Here, BESTVISO will provide you comprehensive secondary analyses, including a recommendation regarding a respective category or brand result. This process will save you and your team valuable time, equipping you with a perfect overview of available insights and the analyses and conclusions based upon them.

Our secondary analyses include the following services:

• Research – both online and offline – customized to your specific needs
• Screening and evaluation of existing data, studies, and expert articles
• Compiling the results
• Providing relevant recommendations for strategic implementation
• Recommendations for obtaining further studies and services from market research agencies

Essential steps for BESTVISO knowledge management:

• Defining business objectives and needs
• Defining category, brands, and target groups
• Researching various data sources
• Integrating data with key insights already existing
• Formulating Executive Summaries for top management

Can be combined with supervising studies for more complete knowledge: BESTVISO market research management.